Aram Zucker-Scharff

“Buying books online is better for authors, better for the economy, and better for you”

In Uncategorized on December 15, 2011 at 10:02 pm

Russo hangs his tirade on some of the least efficient, least user-friendly, and most mistakenly mythologized local establishments you can find: independent bookstores. Russo and his novelist friends take for granted that sustaining these cultish, moldering institutions is the only way to foster a “real-life literary culture,” as writer Tom Perrotta puts it. Russo claims that Amazon, unlike the bookstore down the street, “doesn’t care about the larger bookselling universe” and has no interest in fostering “literary culture.”
That’s simply bogus.

Ads: The Death of User Experience on CNN, Forbes, Mashable

In Uncategorized on December 8, 2011 at 12:38 pm

Ads can be done the right way or the wrong way. Intrusive, auto-playing videos, gigantic banners that hide content below the fold and “Click here to continue” pages are some examples of what you are about to see.

Why Amazon Loses Money On Every Kindle Fire.

In Uncategorized on December 6, 2011 at 4:17 pm

The Kindle Fire is a book store, a movie theater and a record shop. And Amazon’s the one selling the books, movies and music.

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